What are the best e-commerce platforms for handmade products?

Several e-commerce platforms cater specifically to artisans and creators selling handmade products.

Handmade products refer to items that are crafted by hand rather than mass-produced by machines. These products are created using traditional artisanal techniques, skills, and craftsmanship, often with attention to detail and quality. Handmade products can encompass a wide range of categories, including:

Art and Crafts: Paintings, sculptures, pottery, ceramics, woodwork, metalwork, and other artistic creations made by hand.
Textiles and Apparel: Clothing, accessories, and textiles such as handwoven fabrics, embroidery, crochet, knitting, and hand-sewn garments.
Jewelry: Handcrafted jewelry made from various materials such as precious metals, gemstones, beads, and natural elements like wood or shells.
Home Decor: Decorative items for the home, including handmade furniture, ceramics, glassware, candles, rugs, and decorative objects.
Accessories: Handmade accessories such as bags, wallets, belts, hats, scarves, and footwear crafted from leather, fabric, or other materials.
Personal Care Products: Handmade skincare, bath and body products, soaps, candles, and aromatherapy items made with natural ingredients.
Stationery and Paper Goods: Handmade paper, journals, notebooks, greeting cards, and other paper-based products crafted using traditional techniques like letterpress or hand-binding.
Toys and Games: Handcrafted toys, puzzles, games, and children’s items made from wood, fabric, or other materials.

Handmade products are valued for their uniqueness, authenticity, and the personal touch of the artisan who creates them. They often reflect cultural traditions, artistic expression, and a commitment to sustainability and ethical production practices.

. Here are some of the best options for handmade products:

Etsy:
- Etsy is one of the largest online marketplaces dedicated to handmade, vintage, and unique goods. It provides a platform for artisans to sell their handmade products directly to consumers worldwide. Etsy offers features such as customizable storefronts, integrated payment processing, and marketing tools tailored for handmade sellers.
Shopify:
- Shopify is a versatile e-commerce platform that allows artisans to create their online stores easily. It offers customizable templates, secure payment processing, and integration with various third-party apps to manage inventory, fulfill orders, and market products effectively. Artisans can showcase their handmade products beautifully on Shopify’s platform.
Big Cartel:
- Big Cartel is a simple e-commerce platform designed specifically for independent artists and makers. It offers customizable storefronts, easy product management tools, and integration with social media platforms. Big Cartel’s focus on simplicity makes it an excellent choice for artisans looking to start selling their handmade products online quickly.
Zibbet:
- Zibbet is a marketplace that specializes in handmade, vintage, and craft supplies. It allows artisans to list their products across multiple sales channels, including Zibbet’s marketplace, Etsy, and their own website. Zibbet offers features such as inventory management, marketing tools, and seamless integration with popular payment gateways.
Handmade at Amazon:
- Handmade at Amazon is a marketplace curated specifically for artisans selling handmade products. It offers a platform for artisans to reach Amazon’s vast customer base while showcasing their unique handmade goods. Handmade at Amazon provides features such as customizable artisan profiles, fulfillment by Amazon (FBA) options, and access to Amazon’s marketing tools.
WooCommerce (with WordPress):
- WooCommerce is a popular e-commerce plugin for WordPress websites, allowing artisans to create fully customizable online stores. It offers a wide range of extensions and themes tailored for handmade sellers. With WooCommerce, artisans have full control over their online storefronts and can integrate various payment gateways, shipping options, and marketing tools.

These e-commerce platforms provide artisans with the tools and resources they need to showcase and sell their handmade products effectively to a global audience. The choice of platform depends on factors such as customization requirements, budget, and target market.

In India, artisans and creators selling handmade products have several e-commerce platforms tailored to their needs. Here are some of the best options:

IndiaCrafters:
- IndiaCrafters is a dedicated marketplace for Indian artisans to showcase and sell their handmade products. It offers a platform for artisans to reach a wide audience of Indian and international customers. IndiaCrafters focuses on promoting traditional Indian crafts and handmade goods.
Craftsvilla:
- Craftsvilla is one of India’s largest online marketplaces for handmade, ethnic, and traditional products. It provides a platform for artisans and small businesses to sell their handmade creations, including clothing, jewelry, home decor, and accessories. Craftsvilla offers features such as seller tools, secure payment processing, and marketing support.
Engrave:
- Engrave is an online marketplace that specializes in handmade and personalized products from Indian artisans and craftsmen. It offers a platform for artisans to showcase their unique creations, including home decor, accessories, stationery, and more. Engrave focuses on promoting artisanal craftsmanship and supporting small-scale producers.
Jaypore:
- Jaypore is an e-commerce platform that curates handmade products and artisanal goods from across India. It offers a marketplace for artisans to sell their creations, including clothing, jewelry, accessories, home decor, and gifts. Jaypore emphasizes traditional craftsmanship and collaborates directly with artisans to bring their products to a wider audience.
WorldArtCommunity:
- WorldArtCommunity is an online marketplace that connects Indian artisans with buyers looking for handmade and artisanal products. It offers a platform for artisans to showcase their creations, including art, home decor, fashion, and lifestyle products. WorldArtCommunity focuses on promoting unique and original handmade goods.
Kraftly:
- Kraftly is a marketplace for unique and handmade products, including clothing, accessories, home decor, and more. It provides a platform for Indian artisans and small businesses to sell their creations directly to consumers. Kraftly offers features such as storefront customization, secure payment processing, and marketing tools.

These e-commerce platforms cater specifically to Indian artisans and creators, providing them with opportunities to showcase and sell their handmade products to a wide audience within India and globally. Depending on their preferences and target market, artisans can choose the platform that best suits their needs in terms of features, audience, and support.